Bozoma Saint John, a renowned marketing executive, entrepreneur, and television personality, has made a significant impact in various industries. As of 2025, her estimated net worth is $10 million, and she continues to influence branding and marketing strategies across major companies. At 48 years old, Saint John remains a powerhouse, expanding her influence through business ventures, media appearances, and advocacy work.
Who Is Bozoma Saint John?
Bozoma Saint John is a marketing expert known for her work with major brands like Apple, Uber, Netflix, and PepsiCo. She has built a reputation as a trailblazer in corporate leadership, particularly in brand development and consumer engagement. Beyond her executive career, she has stepped into the entertainment industry, joining The Real Housewives of Beverly Hills in 2024.
What Is Bozoma Saint John’s Early Life and Education?
Born on January 21, 1977, in Middletown, Connecticut, Bozoma spent much of her early life moving between countries, including Ghana and Kenya. Her father, Rev. Dr. Appianda Arthur, was a significant influence in her life, earning a PhD in ethnomusicology. At 12, her family settled in Colorado Springs, where she completed her schooling. She later earned a degree in African-American studies and English from Wesleyan University in 1999, an education that laid the foundation for her dynamic career.
How Did Bozoma Saint John Build Her Career?
PepsiCo and Early Marketing Roles
Bozoma’s career took off in the early 2000s when she worked at prominent advertising agencies like Arnold Worldwide and Spike DDB. She later became vice president of marketing at Ashley Stewart, a fashion brand. In 2005, she joined PepsiCo, where she rose to lead the company’s music and entertainment marketing division.
Apple Music and the Iconic WWDC Moment
In 2014, Bozoma transitioned to Beats Music, which was later acquired by Apple. At Apple Music, she became the head of global consumer marketing, gaining widespread recognition for her engaging presentation at the 2016 Apple Worldwide Developers Conference (WWDC). Her presence on stage was hailed as groundbreaking, and her influence in the tech industry grew.
Uber, Endeavor, and Netflix
After her success at Apple, she became Uber’s Chief Brand Officer in 2017. However, she left a year later due to the company’s internal challenges. She then moved to Endeavor as its Chief Marketing Officer before taking on the role of Netflix’s CMO in 2020. With a reported $4 million annual salary at Netflix, she was the company’s first Black C-level executive. She exited Netflix in 2022 after a brief but impactful tenure.
Entrepreneurship and Reality TV
In addition to her executive roles, Bozoma founded Eve by Boz, a haircare brand. She also authored The Urgent Life: My Story of Love, Loss, and Survival in 2023. In 2024, she made her reality TV debut by joining The Real Housewives of Beverly Hills, expanding her presence beyond the corporate world.
What Is Bozoma Saint John’s Personal Life Like?
Bozoma was married to Peter Saint John in 2003, and they had two daughters, Eve and Lael. Tragically, Eve passed away after being born prematurely. Bozoma suffered from preeclampsia, a life-threatening pregnancy complication. Peter was diagnosed with cancer while they were separated, but they reconciled before his passing in 2013.
Despite personal hardships, Bozoma remains an advocate for women’s health and racial equality. She co-founded the #ShareTheMicNow campaign to amplify Black women’s voices. She also serves as a board member for Vital Voices and Girls Who Code and works with the Council of Fashion Designers of America’s Black Advisory Board.
What Awards and Recognition Has Bozoma Received?
Bozoma’s contributions to marketing and business have earned her numerous accolades:
- Billboard named her Female Executive of the Year (2016)
- Featured on Ad Age’s 40 Under 40 list
- Recognized in Fast Company’s 100 Most Creative People
- Inducted into the American Marketing Association Marketing Hall of Fame (2022)
- Honored with the Henry Crown Fellowship by the Aspen Institute
What Real Estate Does Bozoma Saint John Own?
Bozoma has invested in luxury real estate. In 2019, she purchased a $3.2 million home in Los Angeles’ Hancock Park. Two years later, she acquired a $5.2 million beachfront property in Malibu. Unfortunately, the Malibu home was destroyed in the 2025 Palisades Fire.
What’s Next for Bozoma Saint John?
With her continued presence in media, marketing, and advocacy, Bozoma Saint John’s career is far from slowing down. Whether in business, entertainment, or social change initiatives, she remains a powerful force in multiple industries.
Her ability to merge marketing expertise with cultural influence makes her one of the most compelling figures in contemporary business and media.
